It’s been a long road, getting from there to here.
As I walked down the stairs of the World Trade Center on the morning of September 11th, 2001, I realized that life has a whole lot to offer. Today, not only am I happy to be here, I’m happy to be putting in the time and doing good with good people. One thing I either got as a result of 9/11, or I inherited (the jury is still out), is that I don’t stop working. Every day is a step in some positive direction. Here are just a few things I spend my time on:
- Being a dad to two boys and an 85-pound fur-child
- Being a supportive husband to a rockstar wife with an incredible career
- Enjoying the heck out of my career
In my most recent role as a key senior member of the North America Digital Marketing team – supporting three B2B websites in two languages, spanning four domains, across myriad industries – I was responsible for the collection, synthesis, analysis, and reporting of business and marketing data including sales, marketing, marketing automation, SFDC, web analytics, phone call data, and the occasional ad-hoc data source.
Methodically. From ideation & discovery, to requirements gathering & documentation, to design & implementation, on through to testing, launch and optimization.
Pretty simple, in fact: data centric decision making. Why make a decision if the data doesn’t support it… any decision?
Education is key. I explain, outline, and provide examples and evidence as I go. Especially with cryptic topics.
I am looking to join a cross-functional / cross-portfolio business or technology team that can leverage my extensive online business experience and technical acumen.
2 different states, 1 U.S. territory, and 4 completed degrees. I promised my wife the Ph.D would be the last degree I get. She wasn’t amused when I joked about getting a J.D.
Over the years I’ve dabbled in various ways to spend my leisure time; some more emphatically than others.